Section 1: Establishing Context

Before building technical skill, one must first explore history and context to truly define roles, responsibilities, functions, and resources that assist in the creation and composition of art and design. This section serves as background for student exploration into the context of graphic design: what graphic design truly is, does, defines and serves as an industry field.

January 18, 2017

Class

  1. Introduction
  2. Syllabus, Course Materials, and Online Guide
  3. Course Approach with Project & Breakout Session
  4. Creative Direction & Design Team Approach
  5. Short Survey
  6. Writing Activity, Student Bio

Homework

A Brief History of Graphic Design
1. Reading & Quiz

The Designer’s Toolkit
1. Reading & Quiz

January 23, 2017

Class

  1. Discussion, A Brief History of Graphic Design & The Designer’s Toolkit
  2. Introduction to materials
  3. Guided & Independent Practice using toolkit materials
  4. Group Discussion & Review
  5. Intro, Visual Language & Communication

Homework

The Elements of Design
1. Reading & Response

The Artist Series: Milton Glaser
1. Short Film & Reflection

January 25, 2017

Class

  1. Review of The Elements of Design
  2. Review of The Artist Series: Milton Glaser
  3. Group Discussion on Connections between film & typography as design
  4. Guided Practice & Introduction to Logo Design
  5. Independent Practice, Sketching Logos: Part 1
  6. Group Review & Q/A

Homework

Logo Design Research Project:

  1. View Sample Logo Design Pinterest Boards
  2. Read the project on Successful Logo Representations
  3. Create a Pinterest Board to use as a resource in class.
  4. Make sure to submit your profile and board link on the project page.

January 30, 2017

Class

  1. Discussion, Logo Design
  2. Review of group logo galleries
  3. Independent Practice, Sketching Logos: Part 2
  4. Group Review

Homework

Graphic Design & the Making of Meaning
1. Video & Reflection

Practical Typography
1. Reading & Summary